The mainstream of bottled water drinkers usually prefers to use containers that are for single serve despite in glass containers because of the various benefits they offer. They are easy and convenient to carry as well as portable and small, making them very easy to take it in a bag when traveling. Usually, the drinkers are the students, athletes or individuals who travel frequently.Apart from being portable and small, they are also an answer to the health concerns of consumers and to an individual with an aversion toward water that is chemically treated by bottled water company. Such factors are being used by different companies to market bottled water as being free of harmful chemicals and safe, such as the ones that may be found in ordinary tap water.
The market for coolers for bottled water is declining gradually with more sovereign filtered cooler dealers, vending companies and OCS operators selling filtered coolers as an add-on or primary product.Bottled water industry presently provides single serve PET bottles, as well as the office and home delivery bottles. They have enhanced water bottles which comprise vitamin-enriched, oxygen-enriched, and flavored waters. Such business is highly cost-effective, with flavored water being the present favorite with the consumers. Though, single serve bottles contribute to the majority of market revenues.The major participants in a PET market are PepsiCo, Coca-Cola, and few others. Such companies are creating a very strong market presence in ordinary retail stores, restaurants, supermarkets, club stores, delis, and movie theaters. Though, research demonstrates that the water being marketed by such companies is treated municipal water and not from any well or spring.
Huge numbers of bottled water company must adhere to the quality standards regulated by FDA, standards of identity and also good manufacturing practices. This makes sure that beverage companies should label their waters to clearly state where water actually came from and if it is been carbonated or purified.